g2.com · DR 82
How to Get Backlinks from G2
The world's largest B2B software review platform, trusted by 5M+ buyers for real-user software assessments.
Domain Rating82/100
Monthly visitors10M+
CategoryStartups & SaaS
Authority tierTier 2
Why it matters
Why a G2 backlink moves rankings
At DR 82 with 10M+ monthly visitors, G2 is one of the strongest editorial sources you can earn a link from in the Startups & SaaS space. Google's algorithm heavily weights links from established, high-traffic publications — and G2 sits near the top of that list.
How we do it
3 ways to get a link from G2
01
Guest Post
We pitch and publish a long-form article on G2 under a byline. The article links back to your site with an agreed anchor text in the body copy. Full editorial production included.
Learn more02
Link Insert
Your URL is placed into an existing, already-indexed G2 article. Faster than a guest post and benefits from the existing page's trust and rankings from day one.
Learn more03
Editorial / HARO
Your brand is cited as an expert source in articles G2 journalists are actively writing. These are the most trusted placements Google recognises.
Learn moreWhat's included
Everything in your G2 placement
- Editorial placement on g2.com — DR 82, 10M+ monthly visitors
- Full site vetting: traffic, spam score, and editorial quality checked before outreach
- Anchor text strategy aligned to your target keywords
- Link delivery with indexed confirmation within 7 days of going live
- 90-day replacement guarantee — if it goes down, we replace it free
- Monthly ranking report showing keyword movement attributed to the placement
FAQ
G2 backlinks — answered
G2 has a Domain Rating of 82 and receives 10M+ monthly visitors. A single editorial link from G2 carries more ranking weight than dozens of links from lower-authority sites. Google treats G2 as a trusted, high-authority publisher — which is precisely why a link from them moves your domain authority faster than most other sources.
Paid link schemes involve paying directly for a placement with no editorial oversight — which violates Google's guidelines and risks a manual penalty. The G2 placements Dot Mirror secures are genuinely editorial: pitched through direct relationships with G2 contributors and editors, reviewed by their editorial team, and indistinguishable from organically earned links. They're compliant because they go through the same process any earned placement would.
Link inserts on existing G2 content typically go live within 14–21 days. Guest post placements require editorial scheduling and take 3–6 weeks from pitch to publication. We'll give you a specific estimate based on the type of G2 placement you want and your campaign brief.
A DR 82 link from G2 will meaningfully shift your domain authority and improve rankings on competitive keywords, especially when paired with a strategic anchor text that targets your highest-priority terms. Most clients see measurable ranking movement within 60–90 days of their first high-authority placements going live.
Every placement comes with a 90-day link replacement guarantee. If a G2 link goes down for any reason within 90 days, we replace it with a comparable or higher-DR link at no additional cost. You can see the link URL, DR, anchor text, and indexed confirmation within 7 days of it going live.