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iGaming Backlinks

Casino links people actually read.

Most iGaming inventory is high-DR pages nobody reads. Ours has to prove its traffic first.

  • Inventory most agencies simply cannot place
  • Geo-matched to every market you sell into
  • Traffic-vetted — never high-DR sites with no readers
We are rated 4.7 on Trustpilot
Every gambling verticalAccepted
CasinoSportsbookPokerBingoCrypto
United KingdomUKGC licensed marketDR 72
MaltaMGA licensed marketDR 68
OntarioAGCO licensed marketDR 65
Every vertical accepted · geo-targeted
Pricing

Simple pricing

Priced per placement. No retainer, no minimum term.

iGaming Niche EditsLink inserts in existing casino content
  • From 7 days delivery
  • DR guaranteed
  • Ahrefs traffic guaranteed
  • Money-back guarantee
  • Aged, already-indexed pages
  • No new content needed
  • 1 anchor / URL
  • Do-follow
  • No duplicate domains
  • Example white-label report
From$290per placementOrder nowFrom 7 days
Most popular
iGaming Guest PostsBlogger outreach for casino backlinks
  • From 14 days delivery
  • DR guaranteed
  • Ahrefs traffic guaranteed
  • Money-back guarantee
  • 100% genuine outreach
  • Includes writing
  • 1 anchor / URL
  • Do-follow
  • No duplicate domains
  • Example white-label report
From$390per placementOrder nowFrom 14 days
iGaming PR CampaignsEarned coverage in gambling and mainstream media
  • From 6 weeks delivery
  • Original data study or expert commentary
  • Journalist outreach included
  • Multiple outlets per campaign
  • Brand mentions alongside links
  • Editorial placements, not paid inserts
  • Syndication tail reported
  • Full coverage report
  • White-label ready
  • Example white-label report
From$1,450per campaignOrder nowFrom 6 weeks

iGaming carries a premium over our general ladder because the inventory is a fraction of the size — most publishers refuse the category outright, and the sites that accept it and still have real traffic are genuinely scarce. Volume pricing available from 10 placements.

Case studies

Campaigns we can show you

Real client programmes with the numbers attached. None of these are anonymised composites — each one has a full write-up.

How iGaming Backlinks works

1

Vertical and market check

We confirm the verticals and markets you are targeting, because placement strategy differs sharply between them.

2

Inventory screening

Every site is checked for real traffic, indexation, and how many gambling links it already sells. Link-farm footprints are rejected regardless of DR.

3

Placement

Guest posts, niche edits, or a mix — matched to the geography and product you are pushing.

4

Reporting

Live URLs, DR, market, and indexation status, plus a running view of your anchor profile.

The deliverable

What a placement actually looks like

Specimens, not client work: the kind of property we place on, the quality bar we hold it to, and the sentence your link sits in. Live URLs from real campaigns are shared on request.

Licensed-market casino guideDR 55-70 · traffic-vettedSample placement

Fastest Paying Online Casinos, Ranked

Withdrawal speed is the biggest complaint in player reviews, so we tested average payout times across twelve licensed operators.

Guest postFormatDo-followLinkGeo-matchedMarket
Sports betting content siteDR 45-60 · real reader trafficSample placement

Bankroll Management: What Separates Winning Bettors

Most guides skip the maths. A clear breakdown of staking plans and unit sizing is worth more than any tipster subscription.

Niche editFormatDo-followLinkRatio-plannedAnchor
Crypto-gambling publicationDR 40-55 · verified category-acceptingSample placement

Crypto Sportsbooks Compared: Fees, Limits, Payouts

On-chain settlement changes the economics, which is why crypto-native sportsbooks now beat most fiat books on limits.

Guest postFormatCrypto and sweepsVerticalWhite-label readyDelivery

Want live URLs from real campaigns in your niche? We will send a sample pack.

Request live samples
Why us

iGaming Backlinks benefits

Inventory nobody else has

Most suppliers refuse gambling outright. Ours covers every vertical and is screened for readers.

Geo-matched placement

Gambling results are heavily localised. Placements match the markets you actually sell into.

Anchor discipline

The category draws more scrutiny than any other. Ratios are planned across the campaign, not per order.

White-label ready

Unbranded delivery and reporting for agencies managing operator clients under their own name.

TrustpilotRated by clients and agency partners4.7 / 5
Publisher networkDirect relationships, no marketplaces400+
GuaranteeReplaced or refunded if a link drops90 days
Completely risk free

90-day money-back guarantee

We back iGaming placements the same way we back everything else — if a link is removed inside 90 days, we replace it.

If we cannot replace it, you are refunded in full. No arguing about it.

We are rated 4.7 on Trustpilot
The logic

Why iGaming Backlinks works

01

One supplier for the whole category

Casino, sportsbook, poker, bingo, lottery, crypto, sweepstakes, esports, fantasy — we place across all of it from one inventory. Most agencies cannot place gambling links at all, and the ones that can usually cover a single niche.

02

Every market, matched to your target

Gambling results are heavily localised. We hold inventory across the UK, Ireland, Canada, the Nordics, Germany, Brazil and the wider LatAm region, Asia-Pacific and beyond, so placements match the markets you actually sell into.

03

Quality that holds up under scrutiny

Gambling attracts more algorithmic scrutiny than almost any category. Every site is traffic-vetted, and we plan anchor ratios across the whole campaign rather than per order — which is what keeps a profile defensible as it scales.

Who it’s for

Is this right for you?

Operators of every kind

Casino and live casino, sportsbook, poker, bingo and lottery — at any size, in any market you sell into. We place for all of it.

Affiliates and comparison sites

Review and comparison portals fighting for 'best casino' and 'best betting site' terms, where link velocity and relevance decide the outcome.

Crypto, sweepstakes and emerging formats

Crypto casinos, sweepstakes, esports and fantasy betting — the categories mainstream publishers avoid. Specialist inventory is the only route to authority here, and we hold it.

Agencies and resellers

White-label fulfilment in the one vertical most suppliers refuse outright, with reporting you can pass straight to the client.

FAQ

Questions about iGaming Backlinks

All of them. Casino and live casino, sportsbook, poker, bingo and lottery, crypto casinos and sweepstakes, esports and fantasy betting. Operators, affiliates, comparison portals, and agencies reselling to any of the above. Tell us the markets you are targeting during onboarding and we scope placements to them.
iGaming publications, affiliate portals, sports and entertainment media, and mainstream sites with a demonstrated history of accepting the vertical. Every site must have real organic traffic — high-DR sites with no traffic and a wall of casino links are rejected.
The vertical carries more algorithmic scrutiny, so anchor discipline and site quality matter more. That is precisely why we screen for existing gambling-link density and plan anchor ratios across the campaign rather than order by order.
Yes. Placements are matched to your target geography — UK, Ireland, Canada and Ontario, Germany, the Nordics, Brazil, and the wider LatAm region are the markets we cover most often.
Yes. Crypto casinos and sportsbooks are among the hardest categories to place, and we maintain dedicated inventory for them separate from our fiat operator list.
Inventory screening for your specific markets takes about a week; first placements typically go live 2–3 weeks after approval.
We work with operators and affiliates that are lawfully licensed for the markets they target. Tell us your licensed markets at onboarding and we scope placements to those. We do not knowingly build campaigns aimed at markets you are barred from operating in.
You approve every anchor, but we plan the ratios. This vertical draws more scrutiny than any other, so we map anchors across the whole campaign rather than per order — and we will push back if a requested exact-match anchor would leave the profile looking bought.
Yes, and for most operators that is the point. Review pages, bonus pages, and market landing pages are all valid targets. Commercial pages need a more conservative anchor mix, which is factored into the plan rather than left to chance.
No, and nobody credible does — rankings depend on your site, your competitors, and algorithm changes none of us control. We guarantee the placements: agreed count, agreed quality bar, live URLs, and replacement or refund if a link drops inside 90 days.
We monitor placements after they go live. Anything removed inside 90 days is replaced on an equivalent site, or refunded if we cannot replace it. Removals are rare because we work with site owners directly rather than through marketplaces.
Yes for guest posts — written by people who understand the vertical, not spun or generated. Niche edits use existing published articles, so there is no new content; we negotiate the insertion and you approve the sentence your link sits in.
Yes. Delivery and reporting carry your branding, we never contact your client, and partner pricing is tiered on your total volume across accounts rather than per campaign.
Live URL, publication, DR, referring-domain count, target market, anchor used, and indexation status for every placement — plus a running view of your anchor profile across the campaign. It is built to be forwarded to a client unedited.
No. Existing gambling-link density is one of the first things we screen for. A site carrying hundreds of casino links has an obvious footprint, and a link there is worth less than nothing — which is exactly the inventory most cheap suppliers are selling.
Next step

Order your first campaign.

Choose your markets, volume, and placement mix, and order online. You approve the site list before anything goes live — no discovery call, no retainer.

DR 40–80Placement range
4 marketsPer campaign
UnbrandedWhite-label ready
What happens next
  1. 1Place your orderPick your markets, target pages, and volume. No call required.
  2. 2We screen and confirmYou approve the site list before anything is placed.
  3. 3Placements go liveFirst links inside 30 days, with live URLs and indexation status.
Order online · no call required · cancel before we start