For Web Design Agencies
You built the site. Someone else is getting paid to rank it.
- Every service available unbranded under your studio's name
- Wholesale pricing with your margin set by you, no minimum order and no retainer
- A launch-day authority package you can quote as a line on the build
If any of this sounds familiar
It launches, then it stalls
The site ranks for the brand name and nothing else, and the client decides that is the build's fault rather than the absence of authority.
You have to say no to SEO
You are asked on almost every project, and the honest answer is no — so you refer it away, to someone who now has a reason to call your client.
Someone else inherits the client
Six months after handover an SEO agency picks up the work, and the relationship you built quietly becomes theirs.
Every month starts at zero
Project revenue does not recur, and hiring an outreach team for work you sell occasionally has never made the numbers work.
Included with Web Design Agencies
A new site launches, ranks for the brand name, and stalls. Six months later the client hires an SEO agency, and that agency now owns the relationship you built. Attaching authority work to the build keeps the client, and turns a one-off project into a retainer, without a single hire on your side.
- Every service available unbranded under your studio's name
- Wholesale pricing with your margin set by you, no minimum order and no retainer
- A launch-day authority package you can quote as a line on the build
- White-label reports you forward without editing, on your schedule
- Pre-sales support: we will scope and price the SEO line before you send the proposal
- No contact between us and your client, at any point
Four pillars. One team behind them.
Sell one or all four. Same delivery, same standard, whichever of them you put on the proposal.
Link Building
Guest posts and niche edits on vetted, traffic-real publications.
6 servicesDigital PR
Campaigns and wire distribution into newsrooms that matter.
6 servicesLocal SEO
Map Pack visibility for businesses that live by their radius.
5 servicesAI SEO
Get named when buyers ask ChatGPT, Perplexity and AI Overviews.
View serviceCampaigns we can show you
The delivery behind the model, across every category we work in. Same team, same standard, whichever way you buy it.
Relocate Pro
357 to 22,100 monthly organic visitors over 24 months.
LearnStack
5 million to 9.3 million monthly visitors, scaling an already-dominant domain.
DataPulse
890 to 25,300 monthly visitors: B2B data analytics enters the top three.
Vanta Commerce
DR 29 to DR 54 and +220% organic sessions, in 90 days.
Intellectsoft
23,000 monthly organic visitors to 69,000, in five months.
PandaDoc
186,000 monthly organic visitors to 581,000, over 35 months.
Social Media Management Tool
12,300 monthly organic visitors to 102,000, and DR 47 to 66.
Modern Dental Practice
Roughly 1,000 monthly organic visitors to 36,000, in thirteen months.
Local Electrical Contractor
Roughly 1,000 monthly organic visitors to 27,500, over two years.
What our customers think.
Why this agency owner stopped buying links in bulk
Agency OwnerSEO Agency · Link BuildingWatch the clip →
How a DTC founder grew organic revenue with guest posts
E-commerce FounderDTC Brand · Guest PostsWatch the clip →
A B2B SaaS team on earning editorial links that stick
SaaS Marketing LeadB2B SaaS · Editorial HAROWatch the clip →Why this fits Web Design Agencies
The build is the best moment to sell it
Authority work is easiest to sell when the client is already spending and already thinking about launch. Six months later you are a cold call competing with whoever emailed them first.
Retention is worth more than the project
A site build ends. A retainer does not. Attaching even a small monthly authority scope changes the shape of the relationship, and keeps you the agency of record when the client asks who owns their search presence.
You do not need an SEO team to sell SEO
Outreach, digital PR, local and AI visibility specialists are the expensive part and the part you would use intermittently. Buying that capacity per project is what makes the attach viable at all.
How it works
Partner onboarding
We agree wholesale pricing, your branding, and the report template your clients will receive. One setup, applied to every project after it.
Quote it with the build
Send us the brief before you send the proposal. We scope and price the authority line so you can include it as a phase rather than an afterthought.
Launch and attach
The technical baseline goes live with the site, and the placement work starts from launch day rather than from the first month the client complains about traffic.
Report under your name
White-label reporting on your cadence, ready to forward. Your client sees your studio, start to finish.
From the next proposal to revenue after launch.
The attach happens on a build you have already won. Nothing here waits on a new client.
- Before the proposal
We scope the SEO line
Send the brief before the proposal goes out, not after it is signed.
- We scope and price the authority line so you can quote it as a phase
- An honest read on what is achievable, so you do not commit to an outcome
- Wholesale pricing, with your margin set by you
- Launch day
The attach goes live with the site
Placement work starts at launch, not the month the client complains about traffic.
- Technical baseline live alongside the site you built
- First placements briefed against the pages the build was designed around
- Local citations or digital PR, whichever the client actually is
- Month 2 onward
The project becomes a retainer
A build ends. This does not, and it keeps you the agency of record.
- White-label reports on your cadence, forwarded without editing
- No minimum and no retainer on our side, so small scopes stay workable
- No contact between us and your client, at any point
Refuse it, refer it, or attach it
What a studio can do when the client asks who is going to rank the site.
| Criteria | Say no | Refer it out | Dot Mirror |
|---|---|---|---|
| Revenue on the build | The project fee, once | A referral fee, maybe | A priced line on the proposal |
| After handover | Back to zero | Back to zero | Recurring, on your invoice |
| Who owns the client | Nobody, until they look | The agency you sent them to | You, start to finish |
| What it costs you | Nothing, and nothing back | Nothing, and nothing back | Wholesale, no hire, no minimum |
| Delivery risk | None | None, and no control either | Scoped before you commit to it |
| Whose name appears | Yours, on the build only | Theirs, from month one | Yours, on every report |
Common questions
Not quite your model?
Same delivery behind all of them. What changes is who holds the client and whose name is on the work.
- For AgenciesThe whole stack, without the hires
- For Web Design AgenciesYou are here
- For ResellersOur delivery, your brand, your margin
Let’s scope it properly.
Tell us how you sell and what you have already committed to. We will tell you honestly what is worth doing first.