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Local SEO Audit

Why you are not in the Map Pack.

Geo-grid mapping, profile diagnostics and competitor gaps — as a prioritised fix list.

  • Geo-grid rank tracking showing where you appear across your service area, block by block
  • Full Google Business Profile diagnostic against every ranking-relevant field
  • Citation consistency scan with every inconsistency and duplicate listed
We are rated 4.7 on Trustpilot
Local SEO auditFree
58/100Local visibility score
Duplicate profile suppressing you
Primary category set wrong
NAP mismatch on 9 directories
Review velocity healthy
The actual reasons, not a PDF of metrics
Pricing

Free audit

No cost, no obligation, no card. You keep the findings either way.

Most popular
Local SEO AuditFind out exactly why you are not in the Map Pack
  • Full Map Pack visibility check
  • Google Business Profile review
  • Citation consistency audit (NAP)
  • Duplicate and abandoned listing check
  • Competitor comparison for your radius
  • Prioritised fix list you can action yourself
Freeno obligationGet my free auditFrom 5 days

We run the audit whether or not you go on to buy anything. If the fix is simple enough to do yourself, we will tell you that.

How Local SEO Audit works

1

Grid mapping

We run geo-grid scans for your priority keywords across a 49-point grid over your service area. This shows where your visibility drops off geographically, which a single average rank number completely hides.

2

Diagnostics

Profile, citations, on-page signals, schema, and reviews are each scored against what the businesses currently ranking above you are doing.

3

Gap analysis

We reverse-engineer the top five competitors in your Map Pack — their categories, citation footprint, local links, and review velocity — and quantify the difference.

4

Prioritised plan

Every finding is ranked by expected impact against effort, so you get an ordered list of what to fix first rather than an undifferentiated wall of issues.

The deliverable

What the audit actually finds

Specimens of the findings, in the format you receive them: the issue, the evidence behind it, and why it is holding the profile back.

Citation scanEvery listing found, not just the ones you madeSample finding

Duplicate and abandoned listings across 12 directories

Seven duplicates surfaced, three of them still routing calls to a closed location.

Listing URLsEvidenceSplit ranking signalImpactHighPriority
NAP consistency checkSource-by-source comparisonSample finding

Name, address and phone inconsistencies by source

Nineteen sources disagreed on the suite number, the most common Map Pack blocker there is.

Per-source tableEvidenceConfidence in locationImpactHighPriority
Competitor gap analysisAgainst your top five Map Pack rivalsSample finding

Primary category mismatch against what ranks

Nine of the ten Map Pack results used a different primary category to this profile.

Competitor gridEvidenceCategory relevanceImpactCriticalPriority

Want these findings for your own profile? That is exactly what the audit produces.

Request live samples
Why us

Local SEO Audit benefits

Average rank hides the problem

You can be third outside your own door and invisible two miles away, where the buyers are.

Few variables, all knowable

Proximity, categories, citations, links and reviews: a small enough set to diagnose properly.

A target, not a checklist

You compete against five named businesses. We show what each has that you do not.

Block-by-block visibility

Geo-grid tracking shows where across your service area you appear, and where you vanish.

TrustpilotRated by clients and agency partners4.7 / 5
Publisher networkDirect relationships, no marketplaces400+
GuaranteeReplaced or refunded if a link drops90 days
Completely risk free

90-day money-back guarantee

If a link is removed inside 90 days, we replace it.

If we cannot replace it, you are refunded in full. No arguing about it.

We are rated 4.7 on Trustpilot
The logic

Why Local SEO Audit works

01

Average rank hides the actual problem

Local rankings vary street by street. A business can sit third in the Map Pack outside its own front door and be invisible two miles away, where most of its potential customers are searching. Grid mapping exposes that pattern, and it frequently overturns the assumptions a business had about its own visibility.

02

Local ranking has few variables, and they are knowable

Unlike organic SEO, local ranking turns on a comparatively small set of inputs: proximity, categories, citation consistency, local links, and reviews. That makes a rigorous audit unusually diagnostic — in most cases the specific blocker can genuinely be identified rather than guessed at.

03

Competitor analysis makes the target concrete

You are not competing against a best practice checklist, you are competing against five specific businesses. Knowing that the firm above you has 140 more reviews and eleven local links you lack turns an abstract project into a defined, finite gap.

Who it’s for

Is this right for you?

Businesses stuck outside the Map Pack

You rank organically, you have a profile, and you still do not appear in the map results — this identifies why.

Multi-location brands with uneven results

When some branches perform and others do not, a per-location audit shows what the winning locations are doing differently.

Anyone about to start local SEO

Establishing a baseline before spending on citations or links, so you can prove what actually moved.

Agencies pitching local clients

White-label audits with grid visuals that make the opportunity obvious to a prospect in a single slide.

FAQ

Questions about Local SEO Audit

We check your Map Pack position from 49 different points spread across your service area, producing a heat map of where you are visible and where you are not. It replaces a single misleading average rank with an accurate geographic picture.
Ten working days from receiving profile access. Multi-location audits take longer depending on how many locations are in scope.
No. The audit is a standalone deliverable and the fix list is written so your own team or another agency can execute it. We are happy to quote for the work, but nothing in the audit is withheld to force that.
A grid visualisation per priority keyword, a scored diagnostic across each ranking area, a full citation inconsistency list, a competitor gap table, and a prioritised action plan ordered by impact against effort.
Yes. Each location receives its own grid scan and diagnostic, plus a comparison view showing which locations are underperforming and on which specific factors.
Yes. If you proceed with a local SEO retainer within 60 days, the full audit fee is credited against your first invoice.
Next step

Ready to start with Local SEO Audit?

Find out exactly why you are not in the Map Pack.

10 working daysDelivery
49 per keywordGrid points
Top 5 analysedCompetitors
What happens next
  1. 1Place your orderPick your targets and volume. No call required.
  2. 2We screen and confirmYou approve the site list before anything is placed.
  3. 3Placements go liveFirst links inside 30 days, with live URLs and indexation status.
Order online · no call required · cancel before we start